Woking Borough Council is flying the flag for local retailers in
throughout the Borough and celebrating the contribution independent
businesses make to the UK economy.
Across the country, on 4 July 2014, the public will be encouraged to buy
at least one item from their local independent shops to celebrate
Independents’ Day 2014.
Organised by the National Skills Academy for Retail and People 1st and,
now in its fourth year, the campaign celebrates the contribution
independent businesses make to the UK.
To raise awareness of this year’s campaign, Woking Borough Council is
working with independent retailers to offer discounts to their customers
on the day. Retailers that are taking part in the discount scheme will be
putting Independence Day posters up in their windows on the 4 July 2014.
Jo Magneval of Cellar Magneval said “We are delighted to take part in this
year’s Independents’ Day. As a small, local and independent business we
are always keen to find ways to shout about it and Independents’ Day is
the perfect way to do this.
“Our business, Cellar Magneval is not only a wine bar but also a wine
shop, so for Independents’ Day we would like to offer 10% discount on
single bottles on our take away wines and 15% off six bottles or more. We
sell quality wines from all over the world for all budgets and also now
proud to include some wonderful fine wines from Bordeaux, Burgundy and
beyond! We hope to see you in our ‘Cellar’ this Friday!”
Last year, thousands of businesses in over 150 locations across the UK
took part, with activities such as street festivals and special promotions
to mark the day. This year, 18 trade associations[1] are supporting the
campaign.
Jane Rexworthy, Executive Director of Strategic Partnerships for People
1st said: “The Independents’ Day campaign has gained considerable momentum
over the last four years and we are certain that this year’s campaign will
be the most successful yet.
“We are calling on destinations across the UK to support small businesses
in their areas and celebrate the valuable contribution they make to the
local economy on 4 July.”
Councillor Gary Elson, Portfolio Holder for Economic Development, said:
“Independents’ Day is a great opportunity for people to show their support
for small businesses – the lifeblood of our economy. It is part of the
Woking Borough Council’s Economic Development Strategy to ensure that
small businesses have the right environment to grow.”
In the lead up to the day, businesses are encouraged to download
supporting materials from www.indieday.co.uk to join forces with other
SMEs, town centre teams and local skills shops, and to communicate to
customers the town-wide activities, which will help drive footfall into
locations and the small businesses within them.
To stay up to date with all the activities, you can follow the campaign on
Twitter (@IndieDayUK), hashtag #IndieDay, Facebook
(www.facebook.com/IndependentsDay) or visit www.indieday.co.uk